Working alongside the UK Export Certification Partnership, Defra and the Agrifood and Veterinary Authority of Singapore (AVA), QMS ensured updates to the policies and definition of UK meat products that can be imported into Singapore.
This means that Scotland - who can currently only export boneless beef from cattle under 30 months of age to Singapore – will now be able to export meat of any age as well as bone-in beef and beef offal’s.
Laurent Vernet, director of strategic engagement at QMS, commented: “This is great news for the Scottish red meat industry.
“There is currently a steady flow of Scotch Beef being exported to Singapore, and we have seen a lot of interest in the product from the premium food service industry at the Food and Hotel Asia show (FHA, Singapore) (this week (where QMS is exhibiting).
“The premium price of Scotch Beef faces steep competition from quality meat from other parts of the world.
“AVA’s decision to accept imports of bone-in beef, beef offal and beef from older animals from Scotland will therefore give our country a strong commercial advantage over other British nations, and an excellent opportunity to help boost Scotch Beef sales in this very lucrative market.
“We are very grateful to the British High Commissioner for his help to facilitate this review within AVA.”