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Elior UK launches healthy eating concept inspired by periodic table

8th May 2017 - 08:29
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Elior UK launches healthy eating concept inspired by period table
Abstract
Contract caterer Elior UK has launched a new health and wellbeing concept inspired by the periodic table.

The Elements concept focuses on fresh, natural food and borrows chemical symbols from the table to label food groups in the range, such as br (breakfast), fr (fruit) and hy (hydration).

Carl Morris, director of marketing & corporate communications at Elior, said: “Perceptions of healthier eating are shifting. People are now less concerned about removing things, like fat. They’re more interested in what actual foods are in their dish. Elements has been designed to reflect that, keeping Elior sites in line with the latest wellbeing trends and helping customers make healthier choices.”

The concept was developed in collaboration with Elior dietitians and development chefs. 

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Anonymous (not verified)