The guidelines have been published in the UK Aviation Industry Code of Practice on disruptive passengers and have the backing of the Department for Transport. The Association of Licensed Multiple Retailers has also backed the scheme.
Alcohol purchased at duty free would be sealed and stored in the luggage hold away from passengers under the code.
Kate Nicholls, chief executive of the ALMR, said: “Pubs and restaurants in airports, much like their counterparts countrywide, take time and trouble to ensure that customers enjoy themselves in a safe and supervised environment.
“Although the licensing law is different airside, there is no difference in our approach and we actively promote standards of best practice through Best Bar None and high standards of training in responsible retailing. Passengers can, however, buy and consume alcohol at a wide variety of places and it is therefore right that the whole industry takes an holistic approach to tackling potential problems.
“Pubs and restaurants in airports provide a vital service to passengers setting off on well-earned holidays and our message to them is to drink responsibly. Our members will adopt a zero tolerance approach to disorderly behaviour which has the potential to disrupt travel for other customers, spoil your own plans and potentially make life difficult for venues in future.
“The ALMR remains committed to supporting venues that operate within airports and supporting those staff members who ensure that holidays are enjoyable, memorable and safe for customers. A voluntary Code of Practice will provide assistance for those venues to operate safely and efficiently.”
Airports including London Gatwick, Manchester, Birmingham and Liverpool have signed the code, with airlines such as easyJet, Flybe and Virgin Atlantic also becoming signatories.