Tim Adams, director of customer development at Bidvest 3663 said: “We are delighted to have been awarded the BaxterStorey and Holroyd Howe contracts with WSH. The company demonstrates strong values, a quality food offer and a unique customer experience, as well as pride and passion for its people. Similarly, at Bidvest 3663 we value serving great food with integrity and exceptional customer service from people who are passionate about food.
“We also have a flexible offer to suit the needs of a wide range of customers, making it easier for BaxterStorey and Holroyd Howe to get the products and support they need. We pride ourselves on offering real choice with a range of both own brand and branded products and I believe this will help WSH to provide continued flexibility and choice for their customers, in line with their own ethos.
“Our team looks forward not only to delivering a high quality food offer, but also to providing our added value services and support including up-to-date market insights and trends data, ongoing marketing support and industry knowledge and advice. I think the cultural fit between the companies will lead to a long and successful collaboration and mutual growth - our focus is to make sure this new partnership provides the right ingredients to help WSH succeed.”
The WSH win is part of a significant growth in sales for Bidvest 3663. The company is experiencing net value growth across the entire foodservice sector, both within the profit and cost sectors.