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Bartlett Mitchell launches new ethical coffee to celebrate Fairtrade Fortnight

9th Mar 2016 - 07:10
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Bartlett Mitchell launches new ethical coffee to celebrate Fairtrade Fortnight
Abstract
Bartlett Mitchell has launched new ethical coffee Perkee to coincide with Fairtrade Fortnight.

Simon Houston, sales director at Bartlett Mitchell, said: “Customers increasingly expect a brand of coffee in the workplace with exceptionally strong ethics and Perkee has been developed to meet these expectations and more.

“We have carefully designed every element of the Perkee brand including training, merchandising and uniform.

“Perkee delivers a lively, uplifting and positive experience for our customers and consumers and we have seen really encouraging commercial results from our initial rollout.”

The new premium, sustainable coffee brand has been produced in partnership with Bewleys and the Soppexcca coffee co-operative in Nicaragua.

Perkee coffee is single origin 100% Arabica bean from Nicaragua, which is roasted in Yorkshire.

Written by
PSC Team