Start-up food and drink products selected for Eurowings flights

food, drinks, flights
13/06/2018 - 07:00
Four start-up products have been chosen for use on Eurowings flights.

Retail inMotion, Eurowings and NX-FOOD teamed up earlier this year to identify and select the newest and trendiest products. 

A team of 10 judges from all three companies came together in a ‘Dragon’s Den’ format to hear the ideas behind the top start-ups and experience their products first hand.

In a session that lasted just over five hours, the top eight food and beverage start-ups presented their ideas in the hope of being selected to start on flights in August.

Katrin Rieger, vice president Customer Experience and Product at Eurowings, commented: "Only recently we started very successfully with our new modern catering concept with Retail inMotion in our new BIZclass.

"Now, I am particularly pleased to offer our guests trendy products from start-ups such as healthy, savory popcorn and energy balls on short and medium-haul routes together with Retail inMotion and NX-FOOD from August onwards."

The finalists were:

- "Karl Karlo Energy Balls: An organic, vegan, long-lasting energy snack to boost passengers’ energy levels both during flight and after they’ve reached their destination.

- "Energieliebe: A delicious and all-natural energy beverage with an attached sachet (“KIQstick”) that passengers can mix in for extra vitamins, minerals and flavour.

- "Wildcorn: Air-popped popcorn with salty and savory flavors; the sinful taste of potato chips, but never fried and with no added sugar.

- "Nouri Boost Shot: With their 100% all-natural, vegan energy shot, Nouri offers health-conscious passengers a special formula to boost their energy levels organically."

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