Milky profits

17/10/2013 - 11:10
First Milk Foodservice, the foodservice division of First Milk, has launched a fresh milk and fruit based drink for the out of home and wholesale markets.

The Lake District Dairy Co. Frumoo uses a blend of natural ingredients mixing fresh British whole milk and real fruit to create a healthier alternative to other flavoured milks, milkshakes and carbonated drinks currently dominating the market.

The product is available in raspberry & blueberry and strawberry & blackberry flavours.
Rick Sanderson, First Milk foodservice and wholesale commercial sales director, said: “Lake District Dairy Co. Frumoo has been developed by our dedicated product development team, who have created a new type of milk-drink that caters to today’s health conscious consumers who are moving towards food and drink options which compliment a balanced lifestyle and promote well-being.

“The Lake District Dairy Co. Frumoo uses fresh, whole British milk and real fruit with no artificial colours, flavours or preservatives included. This makes it a healthier alternative to the other flavoured milk based and carbonated drinks currently on the market.”

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