Bidfood predicts ‘major’ food trends

07/01/2019 - 06:00
Foodservice company Bidfood has predicted four ‘major’ food trends for 2019 – all fuelled by political environment, concerns around sustainability and demand for food provenance, it believes.

As highlighted in its brand new ‘Trends Brochure,’ its four trends predications are as below:

  • Good For Me, Good For You: Consumers are looking to improve their own health and the health of the planet. All forms of waste are therefore being cut back on; vegetables are becoming the stars of our plates; and foods like ‘trash fish’ and lesser-known cuts of meat are being used more
  • Gourmet Get Together: In this time of political uncertainty consumers want shared food experiences that bring them together with friends and family and make them feel comforted. As a result, classic dishes invoking nostalgia are being reimagined for the modern consumer
  • Awaken My Senses: Consumers are seeking visual and shareable content, meaning playfulness and creativity is impacting food. Expect bright colours and experimental flavours
  • Telling a Story: Consumers are increasingly interested in understanding the provenance of their food and the process by which it’s made. Diners will embrace seasonal produce, foraged food and artisan products which have a story behind them.

Senior insights manager Lucy Pedrick commented: “It’s an interesting time for the food industry, with an incredibly turbulent year ahead for British politics, an on-going focus on wellbeing and sustainability, as well as continued interest in global food.

“This melting pot of influences is reflected in the trends for next year. Our 2019 trends brochure not only describes each of the trend predictions, but also details the insight and inspiration behind each of them and shows how to apply them on a practical level when menu planning.

“The guide provides a real opportunity for catering professionals to embrace these trends, put a stamp on their menus and harness loyalty from consumers.”

You can view the guide at

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